Posters are a lot like billboards. The design and headline must communicate meaning or grab attention within a single glance. There is a lot of clutter when it comes to poster design so it is crucial that your work stands out from the rest. It's not just about cramming as much information as possible onto a piece of paper and hoping that the viewer understands. It's about creating interest through quality design or copy writing and then encouraging response and guiding traffic with specific and timely calls to action.
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