Interactive & Traditional Campaigns

There are so many outlets out there! How do you choose which one is right for you? It can be overwhelming to consider placing multiple ads, but the if done correctly the results can be well worth the investment.

Once we determine which outlet is best for you we will tailor your advertisements to drive feedback. We have extensive experience in both interactive and traditional campaigns and can apply our time-tested practices to get you the best bang for your marketing buck!

The Difference

Traditional campaigns usually involve printed materials. This includes anything from newspaper to radio to billboard ads. Interactive campaigns, however, utilize the internet, mobile technology and apps to drive response. Both types of campaigns have their weaknesses and advantages, but a campaign reaches it's full potential when you combine both elements to work seamlessly together. The key is to make messaging and graphics match across various outlets. However, some tweaking may be necessary to better reach your target audiences.

When considering a campaign one must understand that it takes time and planning in order to achieve the desired results. You can't expect to run a single blitz and then go silent for years. You can plan your advertising campaigns to make sure that the highest spending comes at key points during the year, but you must stay in front of your customers throughout the year as well.

Sound like something you're ready to move on? We're ready to partner with you and turn simple ideas into successful campaigns.