Posted
Nearly every company could benefit from having a video of some kind. The video may showcase a few key services/products offered by your company or may give a brief introduction to the company itself. Below I have listed three key reasons your company should have a video.
Keeps people on your site longer
Having a video on your website creates the potential for longer visits from potential customers and lowers the chance of them leaving your site without learning about you. A person that visits a website is not always going to read content or visit the About Us page to learn about your company, but they may be willing to click play and watch a short video.This can spark a persons interest and entice them to explore your website more thoroughly.
Easily sharable
Videos are super easy to share all across the internet. Whether it be on your Facebook, Twitter or LinkedIn page a video has the potential to reach a large audience. And you might not be the only person to share the video either.
Brings in new customers
Since videos are easily sharable they can be on multiple places on the internet making people are more likely to stumble upon it.
Also websites with videos are more likely to show up toward the top of a search engine result.
So now we have people searching the web, clicking on your website because it was one of the top results, staying on your page longer because there was a video to watch and potentially becoming a new customer. Aren't we just a little happier than when we started?
If you're interested in learning how a video could help you feel free to contact us. We'd love to talk with you.